Leon Alexander, PhD. Creative Director of Eurisko

Leon Alexander is President of Eurisko, a comprehensive design, consulting
and distribution source serving the salon and spa industry. His educational
background includes acquiring a PhD in Behavioral Psychology in London.

He has designed and presented a wide range of educational courses for the
beauty industry, including Strategic Thinking, Creative and Lateral
Thinking, Body Language, Environmental Psychology and Neuro-Linguistic
Patterning.

Eurisko Philosophy:
The beauty industry is changing at a pace that requires decision-makers to
constantly review and appraise their enterprise. Today's business
initiatives become tomorrow's minimum standards with increasing rapidity.

When consumers enter a Eurisko designed space, they enter 'The Ultimate
Consumer Experience.'

Eurisko has designed furniture to embrace the needs of the salon and spa
professional. Eurisko believes in planning for success and designs furniture
accordingly.

Eurisko has applied the best-proven retail and service practices to maximize
the potential of your business and position your salon as an image pioneer
of the industry.

www.EuriskoDesign.com